How to stop Ad Injection

A recent report from Google covered  “a detailed investigation into the negative impact of ad injection and the ecosystem that supports it. We found that ad injection has entrenched itself as a crossbrowser monetization platform impacting more than 5% of unique daily IP addresses accessing Google—tens of millions of users around the globe.

Injected ads arrive on a client’s machine through multiple unwanted and malicious vectors, with our measurements identifying 50,870 Chrome extensions and 34,407 Windows binaries, 38% and 17% of which are explicitly malicious.

Read more

Google Report on Affiliate Programs Gone Bad!

Google recently released a report called “Ad Injection at Scale: Assessing Deceptive Advertisement Modifications” which was conducted by researchers from several US universities in order to capture the scale and details of the ad injection problem many websites face today.

They conducted some live testing of sites and of course data from Google searches.  Some of the abstract here;

Read more

7 Important Key Steps Australian Financial Planners Must Take In Order to Grow Their Business & 3 Common Mistakes to Avoid

1298509220180
Picture courtesy of Sydney Morning Herald – Financial Planner Spins a Social Media Web….

Is business growth for financial planners hard to come by? Without well-thought out strategies in place to solidify market presence and relevance, the challenge can prove to be enormous. Game-changing consumer trends and rule-defying consumer behavior characterize the present market dynamics – and increasingly demand financial planners to keep up.

As provider-consumer dynamics are changing, the core idea is for financial advisers to go where the clients are. Here are some ideas to make this happen:

Read more

PRESS RELEASE: FoodWorks Steps Up Their Game with State-of-the-art eCommerce Store

news-644847_1920

PRESS RELEASE: FoodWorks Steps Up Their Game with State-of-the-art e-commerce Store

February 2015

Popular Marrickville-based supermarket Banana Joe’s FoodWorks has contracted advertising, media and technology agency Mind Carnival to launch its new e-commerce store and nationwide delivery service, providing customers from all over Australia with quick, easy access to a their wide selection of fresh, certified organic foods, along with over 15,000 grocery and product lines. Read more

The 5 Minute Guide to an Effective Online Strategy for Lawyers

Private+Meeting

Mind Carnival has worked on a number of online projects for lawyers and we learned alot by the varying results achieved and different ways lawyers run their businesses.

The key point is the advertising in the legal industry is SENSITIVE. In fact, calling it advertising is not met with wide approval. Lets call it, helping prospective customers to find a reputable and effective legal service to meet their needs. One they can TRUST.
Read more

How to increase your E-commerce store transactions & win in 2014

While increasing sales is generally a fundamental goal for online retailers, e-commerce sites are sometimes not generating the increase in transactions that they could be because they are failing to think adequately about what their customers actually need. As Jeff Bezos, the founder and CEO of Amazon puts it, we need to Read more

Contact us

Get in touch with us!